Looking for a way to finally effectively leverage all that the LinkedIn platform has to offer? You’ve heard it can help you generate new leads and gain a competitive advantage, but how?
I help business owners, corporate executives and solo entrepreneurs, like you, maximize your usage of LinkedIn for business growth and thought leadership. Read more because developing mastery of this powerful tool is definitely worth your billable time.
Have you been overwhelmed from just “being on LinkedIn” and feel it’s not worth your time? Have your weekly profile views flatlined, and you want more control of your LinkedIn profile and privacy on the platform? In recent years, LinkedIn has become a heck of a lot more than a professional social network. In fact, if you want to boost your brand’s visibility and drive leads, I believe it is THE best place to invest your time online.
How would you like to learn to:
- Cultivate your professional brand on LinkedIn and attract clients, strategic partners and other targeted audiences
- Make the most of group memberships or how to start your own
- Use the research tools and gain a competitive advantage
- Publish your own blog on their platform?
I can teach you this and more during a session or workshop. See the most popular ways I can help below:
My LinkedIn Credentials:
Handpicked by LinkedIn to present my tips to 150+ business owners at a LinkedIn Live event
Attended multiple in-depth training sessions delivered by LinkedIn’s own executives
Coached loads of business owners, solo entrepreneurs and corporate executives 1-on-1
Delivered numerous public and private “Leveraging LinkedIn” workshops and presentations
Member of private Friends of LinkedIn group and power user of LinkedIn since 2004
Beyond Basics session:
A personalized 2-hour, one-on-one session for business owners, solo entrepreneurs or corporate executives looking to maximize their use of LinkedIn for business growth, personal branding or thought leadership. This is a deep look into your LinkedIn profile. We will also discuss the many ways you can attract clients and generate leads and opportunities through your presence on LinkedIn.
You’ll also learn how to take control of the information on your profile via some expert “LinkedIn Hacks,” which I can’t wait to teach you!
This customized training is offered via an interactive video-based Skype or Google+ hangout session for only $349.
“I asked Sandy to help me out with some strategic Linkedin advice that I needed to give me some confidence with a client, as LI isn’t my usual platform. Sandy was amazing! We had the best 2 hour video training session. She had stacks of ideas and suggestions for tweaking Linkedin profiles, groups and all sorts of tactical things to do to reach out to people and start conversations. I highly recommend Sandy to anyone wanting to optimize their LinkedIn profile!”
Maggie Leslie, Integrated Marketing pro, small biz owner
A premium Mastering LinkedIn session is for business owners, solo entrepreneurs or corporate executives looking to elevate their use of LinkedIn for thought leadership, professional branding or business growth. This customized training includes everything offered in the Beyond Basics Session, plus a whole lot more (see above graphic). But make no mistake, this package is not based on a passive strategy; we’ll review proactive strategies that will help you grow your network, find new clients and generate opportunities.
After an initial phone or web-based session discovery session, the rest will be completed with and for you. This premium package and all it’s personalization is yours for an affordable $1295.
Payment of $695 will be required to secure your discovery session once we determine a mutually convenient date. Following initial payment, an invoice for the remaining $600 will be sent prior to the final review and strategy session.
“I hired Sandy to assess my LinkedIn profile and to provide recommendations for improving it and my LinkedIn/social media activity as a marketing lever. She delivered in spades. In just a few hours, she showed me how to make the most of my LinkedIn profile, from modifying the tone and content of my profile, to optimizing my settings to gain the right eyeballs strategically. She was honest, creative, candid, smart and an unusual expert in this area. I would hire Sandy again and again.”
Brand Positioning Expert and Marketing Strategy Consultant
LCP Consulting, LLC
If you’d like me to review and provide feedback on your LinkedIn profile, I’ll find your profile on LinkedIn and then get back to you with my written critique, as well as a few suggestions, within 48 hrs or less (for $75).
“The two hours I spent with Sandy discussing my objectives and reviewing my LinkedIn profile were the best, most cost-effective two hours I’ve spent in a long time! Not only is Sandy an expert at virtually every aspect of LinkedIn, but also she makes the entire process fun and enjoyable. What’s more, since I’ve made the changes Sandy suggested, I have seen an increase in both the quality and quantity of my business leads. That’s ROI defined.”
-Emily Cohen, Cohen Communications
Professional Blogging and Publishing on LinkedIn:
- Do you want to start publishing a professional blog on LinkedIn, but are not all sure where to start?
- Would you like to learn how to apply for invitation to start publishing on LinkedIn?
- Are you ready to become a master at publishing on LinkedIn?
If you said “yes” to at least one of these questions, then you probably wondering:
- What should I write about?
- What should I avoid writing about?
- What are some tips for producing great content?
- What exactly is an “authentic voice?”
- What are the rights and responsibilities for posts I write?
- What’s an editorial calendar and do I need one?
- How do I find images for my posts?
- Can I include a video within my post and how do I do that?
- How do I ensure I’m getting the max number of eyeballs on my posts I can?
- Do I have to start tweeting now?
Yikes! You do have a lot questions, but the good news is I can help you get answers to all these questions and more.
How I did it:
- Launched my blog on LinkedIn on March 6, 2014
- Created 17 posts and I have 1700+ Followers to it (so far)
- All my posts have been seen about 17,000 times (and counting)!
So, to get YOU started, I’m now offering a complete Mastering Publishing on LinkedIn 2-part program for only $995. Prepay $495 to get started and then you’ll receive an invoice for the remaining portion after we complete the first session of the program. Once I receive your payment, I’ll send you a link to collect some info and schedule part one of your program.
“Sandy provided our Columbia Hospitality sales directors with training in LinkedIn. She was extremely helpful in explaining and demonstrating various ways LinkedIn can help our sales team find appropriate business connections. She also provided the training with an uplifting tone that kept everyone engaged and excited about learning.” -Shelley Tomberg, Columbia Hospitality
A special 2-hour program on Groups* which will show you how to grow your network, increase your brand’s visibility and generate leads and opportunities by getting serious about Groups on LinkedIn. I have loads of experience managing my own private group and have helped many others determine how to manage and/or create groups for their business or professional interests (Fans of WordPress, Golf Pros in Atlanta, etc.).
Get started training on LinkedIn groups for $495 and start maximizing your Group Memberships on LinkedIn today! (This learning session can be bundled with the Premium Plus Mastering LinkedIn package.)
*Just a sample of what we’d cover in your Groups session:
-Clarifying goals for the group going forward
-Determining group name and logo/images to us
-Composing group communications for description, welcome, rules, etc.
-Determining whether your group should be private or public group
-Handling invitations at launch and after
-Deciding on a profile of an ideal group member
-Managing Discussions and postings
“Sandy has helped me with both my basic LinkedIn profile as well as how to use LinkedIn groups more effectively for my marketing plans and networking opportunities. She knows the in’s and outs of L-I so well and showed me lots of little things I never even knew I could do! Our time together was efficient, fun and so useful. I highly recommend her if you want to make more out of your LinkedIn connections for leads, referrals or just general brand awareness.” – Maria Ross, Red Slice
Another Happy Client:
“I had a truly productive coaching session with Sandy! She is clearly a LinkedIn expert and shared that expertise in ways that will really help my business. I look forward to continuing my work with her. I could tell she cares about my success and she took the time to get to know my needs. Personable and knowledgeable! An amazing value!” – Mary Hiland, Hiland & Associates