Create an Engaging About Us Page With Some Help From LinkedIn
Here’s another, little known thing you can do with help from LinkedIn: create an engaging About Us page for your company, bio or your job search/resume site. LinkedIn’s timeline app is cool and something with which many of us could find lots of other interesting uses. To see a timeline that’s already been generated, you can view mine from 2012 2013 below (Quicktime needed and check your browser — definitely Safari friendly): LinkedIn_timeline_video_Sandyjk_2012 SandyJK_LinkedIn_Timeline_2013 Here’s a screen grab of what you’ll see in case you have browser...
Read MoreFREE DIY LinkedIn Profile Audit Tool
Since I’m working on producing a 2013 version of my DIY LinkedIn Profile Audit tool, I wanted to offer my 2012 version for FREE. I’d estimate that about 95% of it is still relevant, but I’ll be adding and deleting a few things to the revision so it aligns with today’s new and improved LinkedIn profile. Why not set aside about 30-45 minutes this week to tackle my do-it-yourself audit and see if you don’t attract some new eyeballs, get a few leads or (re)connect with some new people on LinkedIn? Enjoy! Tip: I also offer a personalized 2 hr session for job...
Read MoreMy First Cyber Monday Offer: Special Discount on all 1:1 or group trainings!
My First Cyber Monday Offer! This year, take advantage of a 20% discount on all one-on-one and group LinkedIn for Career or Business trainings. Here’s how to get your 20% discount: All you need to do is complete my Contact form on Monday, Nov 26, 2012 with which training you’re interested in (some examples below) and you’ll save 20% off any of the 1-on-1 or group trainings I offer. It’s that easy! Don’t put off getting some expert help on how to maximize your presence on (and use of) LinkedIn so you’re ready for an ah-mazing 2013! Personalized LinkedIn...
Read MoreThe holiday networking season is here! Practical advice and tips on making the most of it this year.
As a follow-up to the free Aug conference call I co-hosted with the brilliant author of Branding Basics for Small Business, Maria Ross of Red Slice, I’m offering some FREE tips on my other favorite subject (besides LinkedIn): NETWORKING. So, before you head off on your Turkey Day weekend, or into Dec, be sure to TAKE 15 MIN TO LISTEN to some practical advice and expert tips on making the most of the many opportunities to connect during the holiday networking season. I promise, you’ll gain a little more confidence and a lot more spring in your step! And remember: Networking is a...
Read MoreWhat constitutes a complete LinkedIn profile?
Fact: LinkedIn users with complete profiles are 40 times more likely to receive opportunities through LinkedIn. (This is partly because complete profiles get ranked higher when someone does a search.) Fact: A recent Jobvite survey found that 93% of recruiters use LinkedIn to source candidates. (No surprise there.) So, whether you’re a W-2 employee, a 1099 contractor, small biz owner or job seeker, you need to confirm that your profile is 100% complete. According to my source (LinkedIn), a complete profile on LinkedIn includes: Your industry and location An up-to-date current position...
Read MoreHow to Cultivate Your Personal Brand on LinkedIn
Have you jumped on the personal brand wagon yet? Personal branding is still a hot topic, so I thought I’d use this post to share some of the ways that you can use LinkedIn to cultivate and reinforce your personal brand. First off, let’s agree that your personal brand represents how you market yourself to the world. It’s what comes to mind when people you know think of you, and it tells folks you don’t know what you represent, offer or are a go-to person for. As an example, my personal brand is that of a connector, networking maven and person that can almost always find a way to make...
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